On Tuesday, choose which 75-minute sessions to attend from two tracks. No advance selection is necessary. Also, we’ll provide an awesome lunch.
Choose Abby or Marc at 8:30am
Lean vs. Agile vs. Design Thinking
with Jeff Gothelf
Tackling Thorny Collaboration Problems
As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams—product management, design, and software engineering —learns, embraces, and insists upon a different model.
Jeff will reconcile the perceived differences in Lean Startup, Design Thinking, and Agile software development in this tactical talk by focusing not on rituals and practices but on the values that underpin all three methods.
Jeff will show you how to:
- bridge the gaps between product, design, and engineering to build better products.
- lead your team with evidence-based decisions that prioritize the customer success over short-term wins.
- view obstacles as an opportunity to educate and collaborate with your team to make continuous improvements.
Jeff’s talk will have a small overlap with what he covers in his workshop.
Choose Kim or Whitney at 10:15am
will show you how to:
Everyone sees Jared at 12:45pm
The Evolution of a New UX Design Revolution
with Jared Spool
Design Works on Many Levels
Looking at design through different levels of resolution helps us answer some important questions. Is there a difference between UX and UI, and if so, how does that change how teams should operate? What is the relationship between product design and service design? How do we start preparing for what comes next?
In this entertaining talk, Jared explores the relationships between these new levels of resolution. He’ll introduce you to a level of design beyond the organization level and show you why we need to design beyond organizational boundaries. He’ll introduce you to the pioneers of this new design area explain how designers everywhere will need to develop their expertise.
Choose Richard or Dan at 2:30pm
will show you how to:
Choose Steph or Nathan at 4:15pm